one day...
DAY1
LGBTQ2S+ youth quitting together

created by LGBTQ2S+ youth for LGBTQ2S+ youth

turn quitting "one day" into day 1 of quitting!

what's the deal?

Smoking rates within LGBT* communities are 2-3X higher than the general population1
LGB* Youth are more likely than heterosexual youth to use multiple tobacco products2
LGBTQ2S* communities are aggressively targeted by the tobacco industry3

* Research findings limited to specific populations within the LGBTQ2S+ community

why do individuals in the LGBTQ2S+ community smoke more?

The stress of being queer and growing up catholic - Sean

Heteronormative Society

In general, we live in a heteronormative society...

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In general, we live in a heteronormative society where heterosexuality is seen as the norm. Cisnormativity, or the assumption that our gender identity matches the sex we were assigned at birth, is another pervasive norm in our society. These norms impact those who do not fit within them. They create intentional and non-intentional expectations, demands, and constraints. Not surprisingly, they also create unique stressors for LGBTQ2S+ populations, including: social stigma, coming out, homophobia, discrimination, and lack of inclusive health care. Smoking can be a way to cope with these stressors. Smoking can also provide a sense of belonging to a group.

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The stress of being a little bit different from everybody else makes you want to smoke - Stephanie

Unique Stressors

LGBTQ2S+ communities face a number of the same factors...

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LGBTQ2S+ communities face a number of the same factors that result in smoking within the general population, however they also experience a number of unique factors that makes rates of smoking higher within LGBTQ2S+ communities. Additional factors include higher levels of stress due to stigma, coming out, homophobia, biphobia, and transphobia, a culture of socializing in bars and clubs, lower access to health services and greater vulnerability of LGBT* people to depression and alcohol use.

* Research findings limited to specific populations within the LGBTQ2S+ community

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I was a little bit isolated when I started smoking - Rainbow

Social Bonding Opportunity

Smoking has often been seen as a way to initiate...

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Smoking has often been seen as a way to initiate conversations as an icebreaker or a social bonding opportunity for LGBT* communities. Modeling of smoking behaviour in (or, now, outside of) LGBT* bars is also a common site of initiation for people to LGBT* culture. This has been identified as a possible contributing factor in supporting smoking behaviour. Some research has even found that social norms in LGBT* communities are more accepting of smoking behaviours.

* Research findings limited to specific populations within the LGBTQ2S+ community

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I started smoking when I was 15, 16, it was the cool thing to do. I was going through a lot of things emotionally it was temporary relief - Buttercup

Tobacco Industry Targeting

For decades the tobacco industry has been targeting the LGBTQ2S+ community...

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For decades the tobacco industry has been targeting the LGBTQ2S+ community, showing commercial tobacco as a 'normal' part of everyday life. LGBT* communities who face hostility and feel excluded from social spaces, lead individuals to create their own spaces such as LGBTQ* friendly bars and nightclubs. These spaces are targets for marketing and commercial tobacco promotion by the tobacco industry. The tobacco industry emphasized freedom and choice, and sponsored safe spaces in LGBTQ2S+ bars and nightclubs, reinforcing that smoking was a way of belonging and of sharing a common culture.

* Research findings limited to specific populations within the LGBTQ2S+ community

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becoming tobacco-free

There are many FREE cessation support resources for LGBTQ2S+ communities - to help YOU quit:

join the conversation

I don't want to be controlled by nicotine anymore - Yan

Share YOUR story of smoking or quitting commercial tobacco with us to join the movement!

#ONEDAYDAY1 Instagram

references

  1. Rainbow Health Ontario. (n.d.). Why we smoke. Retrieved September 27, 2018 from Clear the Air.
  2. LGBT Health Link. (2018). Tobacco Use in LGBT Communities. Retrieved September 27, 2018 from LGBT Healthlink.
  3. The Rainbow Tobacco Intervention Project. (2017, January). The Toronto Rainbow Tobacco Survey: A Report on Tobacco Use in Toronto’s LGBTTQ Communities. Retrieved September 27, 2018 from Rainbow Health Ontario .

One day...Day 1 was created by a group of LGBTQ2S+
youth ambassadors who want to inspire you to quit!